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SXO Opportunity Audit

Is Your Website Underperforming?

We will help you discover whether SXO is the right strategy for your business. With insights on performance, keyword opportunities, and user experience, we’ll show you the potential of your website.

Start Your SXO Discovery

How Our SXO Opportunity Audit Works?

Our process is designed to help you discover how SXO could work for your business. Here’s how we’ll guide you from booking the audit to understanding your website’s SXO potential.

Step 1

Book Your Audit

Start by booking your SXO Opportunity Audit through our website. It only takes a few minutes to get started.

Step 2

Quick Discovery Call

We’ll schedule a brief discovery call to understand your business, goals, and current marketing efforts. This helps us tailor the audit to your specific needs.

Step 3

Receive Your Audit

You’ll receive a detailed SXO audit delivered in a PDF report, along with a video presentation explaining the findings.

Before

"I’m overwhelmed by all the marketing options out there, PPC, social media, SEO. I don’t know where to start, and my website just isn’t delivering results. I feel lost."

Overwhelmed with marketing before audit

After

"Now I finally have a clear understanding of how SXO could help my website. I know what keywords to target, how my competitors are performing, and what I need to do next to grow my business."

Confident and content after audit

Start Your SXO Discovery

What Our SXO Audit Reveals

Our SXO Opportunity Audit shows how search strategies can drive growth. From understanding keywords and competitor insights to assessing UX and potential ROI, here’s what you’ll gain:

Commercial Keyword Research for Edtech Business

Commercial intent keywords help attract ready-to-buy customers, driving qualified traffic to your site and supporting business growth.

Informational intent keywords capture interest across the marketing funnel, from awareness to advocacy, building visibility throughout the customer journey.

Marketing Funnel

Share of search analyses up to 100 top commercial keywords, revealing which competitors dominate and providing insights into their search landscape position.

Share of Search Pie Chart
Commercial Keyword Research for Edtech Business

User experience (UX) evaluates whether your website is optimised to convert visitors into customers, or if UX issues could hold back your SEO investment.

Current rankings and traffic provide a review of where your site ranks in search and where your traffic is coming from, giving you a snapshot of initial visibility.

Marketing Funnel

Onsite SEO health assesses the technical condition of your website, identifying issues that could impact your rankings and user experience.

Share of Search Pie Chart
Commercial Keyword Research for Edtech Business

Video presentation breaks down the report with real examples, providing a clear walkthrough of each insight.

Current rankings and traffic provide a review of where your site ranks in search and where your traffic is coming from, giving you a snapshot of initial visibility.

Marketing Funnel

Onsite SEO health assesses the technical condition of your website, identifying issues that could impact your rankings and user experience.

Share of Search Pie Chart

Trusted by Businesses Like Yours

How Our SXO Audit Brings Clarity and Insight

Businesses across industries have used our SXO Opportunity Audit to find clarity, uncover growth potential, and start seeing real results.

We felt overwhelmed by marketing advice, and other agencies just pushed their services on us. Arriba’s audit was different, it made SXO make sense for our business and gave us a clear plan to move forward. Thank you!

Natalie Bennet HeadshotNatalie Bennet

I was curious to see how our website was performing in comparison to our competitors. Understanding our competitors’ share of search was a game-changer. Now we know where we stand and how to improve.

Asif Bashir HeadshotAsif Bashir

Thanks Chris, the video breakdown was so helpful, the examples really helped me understand the finer detail in the audit. I feel like I finally have a good understanding on what routes to market I can use when launch my business!

Amy Graham HeadshotAmy Graham

Trusted by Businesses Like Yours

Got Questions? We Have Answers

We understand you might have some questions before you start your SXO Opportunity Audit. Here are some common concerns and our straightforward answers.

Should I wait until my website is finished?

It can actually be beneficial to start an SXO audit before your website is finished. It allows you to begin building a strategy around how your site will be discovered and experienced, push any potential UX concerns back to your development team before launch, and gain a full understanding of the competitive landscape early, so you’re not just launching a site, you’re launching with purpose..

Will I understand it without technical knowledge?

Yes 100%. Before we start the audit, we’ll have a discovery call to understand your business, your goals, and your level of technical knowledge. That helps us tailor the audit specifically to you. Whether you're hands-on with marketing or totally non-technical, we’ll present the insights in a way that’s clear, actionable, and aligned with how you like to work.

Is this audit useful if I’m considering other marketing strategies?

Definitely. The SXO audit doesn’t compete with your other marketing strategies—it enhances them. Whether you're planning SEO, paid ads, content marketing, or a full site launch, the audit gives you a clearer picture of how users discover, interact with, and convert on your site. It’s a strategic layer that helps you make smarter decisions across all your marketing efforts.

How detailed is the PDF report and video?

The PDF is a clear, structured overview of how SXO could work for your brand. It outlines the competitive landscape, key opportunities, and what kind of strategy you might adopt if you decide to move forward. The video brings it to life, it’s a screen recording where we walk through the report, breaking everything down based on your technical knowledge. Whether you prefer to watch or read, you’ll get the insights in a way that works for you.

What happens after I receive the audit?

Once you’ve had time to review the audit and video, we’ll check in to see if you have any questions. There’s no pressure, but if you’re interested in taking the next step, we can talk about what it might look like to bring the strategy to life. Whether that’s working together, handing it off to your team, or using it to guide other marketing efforts, the audit gives you a clear path forward.

Take the Next Step

Ready to Discover Your SXO Potential?

Our SXO Opportunity Audit will give you the clarity you need to make informed decisions about your website's growth. Don’t miss the chance to see how SXO could benefit your business.

Arriba's MD Chris Regan